IBM's first experiments with computers in the 1940s and 1950s were modest advances on the card-based system. Customers were advised to not "fold, spindle, or mutilate" the cardboard cards. Watson was a salesman and concentrated on building a highly motivated, very well paid sales force that could craft solutions for clients unfamiliar with the latest technology. In 1924 the company changed its name to "International Business Machines." IBM expanded into electric typewriters and other office machines. Watson (1874–1956) joined the company in 1914 as General Manager and became its President in 1915. In 1911, these companies were amalgamated into the Computing-Tabulating-Recording Company (CTR). IBM originated from the bringing together of several companies that worked to automate routine business transactions, including the first companies to build punched card based data tabulating machines and to build time clocks. International Business Machines ( IBM), nicknamed "Big Blue", is a multinational computer technology and IT consulting corporation headquartered in Armonk, New York, United States. ( Learn how and when to remove this template message)
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